{"title":"BuT-Her-Him Up","description":"\u003cp data-start=\"137\" data-end=\"212\" style=\"text-align: center;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong data-start=\"137\" data-end=\"174\"\u003eBuT-Her-Him Up Rizzin’ Collection\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-start=\"214\" data-end=\"405\"\u003eStep into a higher standard of grooming with our \u003cstrong data-start=\"263\" data-end=\"300\"\u003eBuT-Her-Him Up Rizzin’ Collection\u003c\/strong\u003e — a bold yet charismatic new line of tallow handcrafted products\u003cspan style=\"font-size: 0.875rem;\"\u003e specifically for men who take pride in how they show up.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"407\" data-end=\"654\"\u003eBuilt on tradition and powered by purpose, this collection features everything a man needs to stay sharp and grounded: \u003cstrong data-start=\"526\" data-end=\"608\"\u003eshave cream, deodorant, aftershave moisturizer, lotion, beard balm and classic soap pucks\u003c\/strong\u003e — all made with rich, skin-nourishing tallow.\u003c\/p\u003e\n\u003cp data-start=\"656\" data-end=\"833\"\u003eAt the heart of it all is the famous signature essential oil blend, \u003cstrong data-start=\"717\" data-end=\"728\"\u003e“Jesus”\u003c\/strong\u003e — a clean, commanding scent that elevates your daily routine. That’s where the \u003cstrong data-start=\"808\" data-end=\"821\"\u003e“Rizzin’”\u003c\/strong\u003e comes in:\u003c\/p\u003e\n\u003cul data-start=\"834\" data-end=\"983\"\u003e\n\u003cli data-section-id=\"1cgqbyb\" data-start=\"834\" data-end=\"895\"\u003eA nod to \u003cem data-start=\"845\" data-end=\"856\"\u003erising up\u003c\/em\u003e — in presence and faith\u003c\/li\u003e\n\u003cli data-section-id=\"5ougve\" data-start=\"896\" data-end=\"983\"\u003eAnd yes… a little \u003cem data-start=\"916\" data-end=\"924\"\u003e“Rizz”\u003c\/em\u003e too — that undeniable charisma that speaks before you do\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"985\" data-end=\"1148\"\u003eThis isn’t just grooming. It’s \u003cstrong data-start=\"1016\" data-end=\"1034\"\u003eBuT-Her-Him Up\u003c\/strong\u003e — taking care of yourself the right way, with ingredients that respect your skin and a scent that sets you apart.\u003c\/p\u003e\n\u003cp data-start=\"1150\" data-end=\"1271\"\u003e\u003cstrong data-start=\"1150\" data-end=\"1181\"\u003eClean. Rugged. Intentional.\u003c\/strong\u003e\u003cbr data-start=\"1181\" data-end=\"1184\"\u003eWelcome to the collection that helps you carry yourself like a man who knows who he is.\u003c\/p\u003e","products":[{"product_id":"but-her-him-up-rizzin-deodorant","title":"BuT-Her-Him Up Rizzin’ Deodorant – Natural Tallow Deodorant for Men","description":"\u003cp style=\"text-align: center;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eBuT-Her-Him Up – Rizzin’ Tallow Deodorant\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e (Jesus Scent)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eStep into your presence.\u003c\/p\u003e\n\u003cp\u003eOur Rizzin’ Tallow Deodorant is crafted for men who carry quiet confidence, natural strength, and undeniable charisma. Built on a base of nourishing, skin-friendly tallow, this formula keeps you feeling fresh while staying true to a more grounded, traditional approach to personal care.\u003c\/p\u003e\n\u003cp\u003eThe scent? We call it Jesus Scent—clean, warm, and subtly bold. It’s not overpowering. It doesn’t shout. It lingers just enough to leave an impression. The kind of scent that feels steady, centered… and unmistakably put together.\u003c\/p\u003e\n\u003cp\u003eWhy “Rizzin’”?\u003c\/p\u003e\n\u003cp\u003eBecause this isn’t just about smelling good—it’s about showing up with presence.\u003c\/p\u003e\n\u003cp\u003eA nod to for the man with rizz (charisma) and rising into the man you’re meant to be.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003eWhat you’ll notice:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eSmooth, easy glide (no drag, no grit)\u003c\/p\u003e\n\u003cp\u003eNaturally conditioning feel from tallow-based formulation\u003c\/p\u003e\n\u003cp\u003eClean, grounded scent that works all day\u003c\/p\u003e\n\u003cp\u003eNo harsh, overpowering fragrance\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003eThe vibe\u003c\/span\u003e:\u003c\/p\u003e\n\u003cp\u003eConfident.\u003c\/p\u003e\n\u003cp\u003eCollected.\u003c\/p\u003e\n\u003cp\u003eEffortless.\u003c\/p\u003e\n\u003cp\u003eThis is everyday grooming for men who don’t need to try too hard—but still show up right.\u003c\/p\u003e\n\u003cp\u003eBuT-Her-Him Up. Stay Rizzin’.\u003c\/p\u003e","brand":"McCarthy Masons","offers":[{"title":"Default Title","offer_id":52895765594223,"sku":null,"price":16.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/1042\/6735\/files\/rn-image_picker_lib_temp_fa56af81-67c5-44f1-afa0-7cac77f1e32a.png?v=1775353160"},{"product_id":"but-her-him-up-rizzin-face-moisturizer","title":"BuT-Her-Him Up Rizzin’ Face Moisturizer – Natural Tallow Face Cream for Men","description":"\u003cp style=\"text-align: center;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eBuT-Her-Him Up – Rizzin’ Tallow Face Moisturizer (Jesus Scent)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eShow up right. Stay Rizzin’.\u003c\/p\u003e\n\u003cp\u003eOur Rizzin’ Tallow Face Moisturizer is crafted for men who move with quiet confidence and natural presence. Built from a simple, intentional blend of tallow, aloe vera juice, and nourishing oils, this formula delivers a smooth, grounded feel your skin will recognize.\u003c\/p\u003e\n\u003cp\u003eNo fluff. No overcomplication. Just real ingredients that work with your skin—not against it.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003eThe Scent: Jesus Scent\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eDeep. Earthy. Masculine.\u003c\/p\u003e\n\u003cp\u003eInspired by ancient, grounding fragrance profiles, this scent blends woody myrrh, soft musk, and subtle spice with hints of lavender and patchouli \u003c\/p\u003e\n\u003cp\u003eIt’s warm, calm, and quietly powerful—the kind of scent that doesn’t chase attention, but naturally holds it.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003eWhy “Rizzin’”?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eBecause this isn’t just skincare—it’s presence.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003eA nod to:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eRizz (charisma)\u003c\/p\u003e\n\u003cp\u003eRising into who you are\u003c\/p\u003e\n\u003cp\u003eYou don’t need loud energy. Just the right one.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003eWhat you’ll notice:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eSmooth, lightweight feel (not greasy, not heavy)\u003c\/p\u003e\n\u003cp\u003eSkin that feels conditioned, balanced, and refreshed\u003c\/p\u003e\n\u003cp\u003eA subtle scent that stays close—not overpowering\u003c\/p\u003e\n\u003cp\u003eClean, simple formulation rooted in traditional ingredients\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003eBuilt for:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eDaily use\u003c\/p\u003e\n\u003cp\u003eFace \u0026amp; neck\u003c\/p\u003e\n\u003cp\u003eMen who keep it simple—but intentional\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003eThe vibe:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eGrounded.\u003c\/p\u003e\n\u003cp\u003eClean.\u003c\/p\u003e\n\u003cp\u003eConfident.\u003c\/p\u003e\n\u003cp\u003eBuT-Her-Him Up. Stay Rizzin’\u003c\/p\u003e","brand":"McCarthy Masons","offers":[{"title":"Default Title","offer_id":52895780208751,"sku":null,"price":11.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/1042\/6735\/files\/rn-image_picker_lib_temp_59f815e9-e498-465c-a298-ff80b07c9195.png?v=1775354110"},{"product_id":"but-her-him-up-rizzin-soap-puck","title":"BuT-Her-Him Up Rizzin’ Tallow Soap Puck – Natural Body Soap for Men","description":"\u003cp style=\"text-align: center;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eBuT-Her-Him Up – Rizzin’ Tallow Soap Puck\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e (Jesus Scent)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eClean up right. Stay Rizzin’.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eOur Rizzin’ Tallow Soap Puck is built for a solid, no-nonsense clean—crafted with traditional ingredients and a smooth, rich lather that gets the job done without overcomplicating your routine.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eWhether you’re using it at the sink, in the shower, or as part of your shave setup, this puck brings a clean, grounded feel every time.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eThe Scent: Jesus Scent \u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eWarm. Earthy. Timeless.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eA balanced blend of myrrh, soft musk, light spice, lavender, and patchouli—subtle, masculine, and steady. It’s not loud, but it leaves a lasting impression.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eWhy “Rizzin’”?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eBecause clean isn’t just about soap—it’s about how you carry yourself after.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eA nod to:\u003c\/span\u003e\u003cbr\u003eRizz (charisma)\u003cbr\u003eRising into your presence\u003cbr\u003eYou step out clean… and composed.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eWhat you’ll notice:\u003c\/span\u003e\u003cbr\u003eSmooth, satisfying lather\u003cbr\u003eClean feel without harshness\u003cbr\u003eSolid puck format that lasts\u003cbr\u003eEasy to use for daily wash or shave prep\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eBuilt for:\u003c\/span\u003e\u003cbr\u003eFace \u0026amp; body\u003cbr\u003eShower or sink\u003cbr\u003eMen who keep things simple—but sharp\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eThe vibe:\u003c\/span\u003e\u003cbr\u003eFresh.\u003cbr\u003eGrounded.\u003cbr\u003eEffortless.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eBuT-Her-Him Up. Stay Rizzin’.\u003c\/p\u003e","brand":"McCarthy Masons","offers":[{"title":"Default Title","offer_id":52895791808623,"sku":null,"price":12.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/1042\/6735\/files\/rn-image_picker_lib_temp_042bd0f6-1e1f-4a56-939d-9fb3acefc7e8.png?v=1775354509"},{"product_id":"but-her-him-up-rizzin-tallow-shave-cream","title":"BuT-Her-Him Up – Rizzin’ Tallow Shave Cream – Natural Shaving Cream for Men","description":"\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eBuT-Her-Him Up – Rizzin’ Tallow Shave Cream (Jesus Scent)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eShave clean. Move different.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eOur Rizzin’ Tallow Shave Cream is built for a smooth, controlled shave—no excess, no gimmicks. Inspired by classic, minimalist shave formulations, this cream delivers a dense, cushioning lather that helps your razor glide with precision.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eFormulated with tallow and carefully balanced ingredients, it creates a protective layer between blade and skin—so your shave feels clean, steady, and intentional.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eThe Scent: Jesus Scent\u003c\/span\u003e\u003cbr\u003eWarm. Grounded. Masculine.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eA subtle blend of myrrh, soft musk, light spice, lavender, and patchouli—designed to stay close to the skin without overpowering your routine.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003ePerformance You’ll Notice:\u003c\/span\u003e\u003cbr\u003eThick, stable lather (brush or hand-applied)\u003cbr\u003eExcellent glide for a smooth pass\u003cbr\u003eComfortable post-shave feel\u003cbr\u003eRinses clean without residue\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eWhy “Rizzin’”?\u003c\/span\u003e\u003cbr\u003eBecause a good shave isn’t just about removal—it’s about presence.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eA nod to:\u003c\/span\u003e\u003cbr\u003eRizz (charisma)\u003cbr\u003eRising into your day with intention\u003cbr\u003eYou don’t rush it. You do it right.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eHow to use:\u003c\/span\u003e\u003cbr\u003eApply a small amount to damp skin\u003cbr\u003eWork into a lather (hands or brush)\u003cbr\u003eShave as usual\u003cbr\u003eRinse clean\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eBuilt for\u003c\/span\u003e:\u003cbr\u003eDaily or routine shaving\u003cbr\u003eFace \u0026amp; neck\u003cbr\u003eMen who value precision over hype\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eThe vibe\u003c\/span\u003e:\u003cbr\u003eSharp.\u003cbr\u003eControlled.\u003cbr\u003eEffortless.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eBuT-Her-Him Up. Stay Rizzin’.\u003c\/p\u003e","brand":"McCarthy Masons","offers":[{"title":"Default Title","offer_id":52895796854895,"sku":null,"price":18.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/1042\/6735\/files\/rn-image_picker_lib_temp_95383244-50bb-4321-8719-ebcd23b7e179.png?v=1775355010"},{"product_id":"but-her-him-up-rizzin-hand-body-lotion","title":"BuT-Her-Him Up Rizzin’ Hand \u0026 Body Lotion – Handcrafted Natural Tallow Moisturizer for Men","description":"\u003cp style=\"text-align: center;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eBuT-Her-Him Up – Rizzin’ Tallow Hand \u0026amp; \u003c\/span\u003e\u003cspan style=\"text-decoration-line: underline;\"\u003eBody Lotion\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e \u003c\/span\u003e\u003cspan style=\"text-decoration: underline;\"\u003e(Jesus Scent)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eThe BuT-Her-Him Up Rizzin’ hand and body lotion is a natural tallow-based moisturizer designed to hydrate and protect your skin. Made with high-quality ingredients, this lotion is perfect for dry skin, daily use, and men’s grooming routines. Lightweight, nourishing, and long-lasting, it keeps your skin smooth without harsh chemicals.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eStay smooth. Stay Rizzin’.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eOur Rizzin’ Tallow Hand \u0026amp; Body Lotion is built for everyday use—lightweight, fast-absorbing, and designed to keep your skin feeling conditioned without the heavy, greasy finish.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eMade with a balanced blend of tallow, water, and skin-friendly emollients, this lotion delivers a clean, comfortable feel that fits right into your routine—morning, post-shower, or whenever your skin needs it.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eThe Scent: Jesus Scent\u003c\/span\u003e\u003cbr\u003eWarm. Subtle. Grounded.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eA smooth blend of myrrh, soft musk, light spice, lavender, and patchouli—refined and understated. It stays close, adding to your presence without taking over.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eWhat you’ll notice:\u003c\/span\u003e\u003cbr\u003eLightweight hydration that absorbs quickly\u003cbr\u003eSmooth, non-greasy finish\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eSkin feels soft, conditioned, and balanced\u003cbr\u003eEasy daily use for hands, arms, and body\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eWhy “Rizzin’”?\u003c\/span\u003e\u003cbr\u003eBecause how you carry yourself shows up in the details.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eA nod to\u003c\/span\u003e:\u003cbr\u003eRizz (charisma)\u003cbr\u003eRising into your presence\u003cbr\u003eNot loud. Just right.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eBuilt for\u003c\/span\u003e:\u003cbr\u003eDaily hand \u0026amp; body use\u003cbr\u003ePost-shower application\u003cbr\u003eMen who want a clean, no-fuss routine\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eThe vibe\u003c\/span\u003e:\u003cbr\u003eClean.\u003cbr\u003ePut together.\u003cbr\u003eEffortless.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eBuT-Her-Him Up. Stay Rizzin’.\u003c\/p\u003e","brand":"McCarthy Masons","offers":[{"title":"4oz","offer_id":52895884476527,"sku":null,"price":20.0,"currency_code":"USD","in_stock":true},{"title":"8oz","offer_id":52895884509295,"sku":null,"price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/1042\/6735\/files\/rn-image_picker_lib_temp_eb66a560-b916-4459-b1a7-6b9b8bc13608.png?v=1775355326"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/1042\/6735\/collections\/43845.png?v=1775358656","url":"https:\/\/mccarthymasons.com\/collections\/but-her-him-up.oembed","provider":"McCarthy Masons","version":"1.0","type":"link"}